Economics is fundamentally about understanding how people respond to incentives to get what they want and need. This book, Freakonomics by Steven D. Levitt and…
In life, we’ll inevitably come across difficult people who make us feel frustrated, upset, confused or helpless. How can you understand human behavior, make sense…
Pre-suasion is about laying the groundwork in advance, so your recipients are already receptive to your message by the time you present it. Such tactics…
Renowned psychiatrist Viktor Frankl survived the Nazi death camps as a prisoner. His years of suffering, experiences and insights led him to develop logotherapy, a…
When we interact with others, we’re actually playing games—from power games to sexual games and competitive games. Most of these games are destructive and are…
For centuries, religion has played a major role in man’s quest for stability and meaning. The rise of secularism and nihilism brought new ideologies, but…
When you’re stuck with a seemingly-impossible problem, the best way to get unstuck is to shift your perspective. The authors, Benjamin Zander and Rosamund Stone…
Grit is the combination of passion and perseverance. Through years of research, Angela Duckworth found grit to be a stronger predictor of high-achievement than intelligence,…
There are 6 key principles of persuasion which can lead people to say “yes” automatically. Understanding these principles and associated techniques can help you to…
Do you often find yourself regretting or abandoning a decision that you've made—be it choosing the wrong career, making a poor business decision, or buying…
In this book, winner of the Nobel Memorial Prize in Economics, Daniel Kahneman, presents decades of research to help us understand what really goes on…