Grab your customers’ attention with clear, effective marketing messages!
Marketing campaigns are often a waste of money because of ineffective messages. “Building a StoryBrand” is a detailed guidebook that provides a 7-part framework to help you present a clear, effective message. Use this formula to develop messages that’d capture your customers’ attention and grow your business.
Here are some powerful insights you’ll take away from this book summary:
• Understand how customers think and why most marketing campaigns fail;
• Learn the powerful StoryBrand framework. Develop your BrandScript with 7 plot-points to filter out the noise and distill a clear, compelling message;
• Get useful examples to get your creative juices flowing; and
•Find out how to implement the StoryBrand to improve your website, align your organization internally and grow your business.
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1. Graphic + Text + Audio bundle ($13.97)
• A one-page reading graphic, or graphic summary in pdf;
• A 13-page text summary in pdf; and
• An audio summary in mp3
2. Graphic + Text bundle ($9.97)
• A one-page reading graphic, or graphic summary in pdf; and
• A 13-page text summary in pdf
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Who should read this:
• Business Owners and Entrepreneurs
• Marketing and Business Executives
Key words/concepts covered: Marketing, Branding, Communications, Business, Story-telling, BrandScript, Building a StoryBrand, Donald Miller