SCALING UP: How a Few Companies Make It…and Why the Rest Don’t
by Verne Harnish
Most businesses stay small and die. Only a handful successfully scale up into companies worth millions and even billions. Scaling Up is a guidebook that explains the step-by-step process to overcome 3 key obstacles to growth and successfully scale up your business by 10 times.
In this summary, you’ll learn:
• The 3 main obstacles to business growth;
• The 4Ds to overcome these obstacles; and
• How to build 4 key foundations—People, Strategy, Execution and Cash—that jointly work like a complete operating system to sustainably scale up your company over the next 2-6 years.
Who should read this:
• Entrepreneurs, Business leaders, managers and executives
• Consultants and trainers
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