Nir Eyal

Nir Eyal is an Israeli-born American author, lecturer and investor. He earned a B.A. at Emory University, worked for Boston Consulting Group and a solar panel installation firm before graduating with a Master of Business Administration from Stanford. He then founded a digital marketing company with his friends before becoming a consultant in product design. Eyal also teaches university courses and gives speeches about how psychology intersects with technology and business.