Matthew Dixon Archives - Readingraphics

The Effortless Experience - Book summary

Book Summaries Business & Management Business Strategy & Culture

Book Summary – The Effortless Experience: Conquering the New Battleground for Customer Loyalty

"The way to win customer loyalty is to delight them." This is the mantra that many organizations follow. But, is it really true? In this…

ReadingraphicsApril 30, 2021

The Challenger Sale - Book summary

Book Summaries Business & Management Sales

Book Summary – The Challenger Sale: Taking Control of the Customer Conversation

In the midst of the 2009 economic crisis, sales had bottomed out in most sectors. Yet, a small group of salespeople continued to deliver results…

ReadingraphicsSeptember 30, 2019

0

My Cart

Cart is empty

Cart Totals

Subtotal $0.00

Total $0.00

Continue Shopping Checkout

}