In "Buddha's Brain", the authors—a neurologist and a neuro-psychologist—share the latest neuroscience discoveries that explain how our minds work. In this Buddha's Brain summary, we'll…
Services are an integral part of most businesses today. To effectively market services, you need a different approach from product marketing. This book covers all…
Work is becoming increasingly unstructured and creative in today's knowledge-based economy. Effectiveness is hence becoming more critical to individual and organizational success. Since its publication…
In "Built to Last", Jim Collins and Jerry Porras focus on timeless success principles that can be learned from visionary companies like Marriott, Proctor & Gamble…